Find out how your state’s obituary readers compare to the national average.
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JUNE 2017

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Obituary Readers by State: Audience Demographics

At Legacy, we understand the people who visit online obituaries and why. This month, our analytics team looked at audience demographic data by state to see how that information differs across the country and compares to the Legacy average. To see how your state’s obituary readers stack up against the rest of the country, click here


Drive More Print Revenue

Take advantage of our print-ready editorial articles that are available to all partners at no cost. Editorial can be an easy way to build more space for your advertisers to drive additional print-advertising revenue. In July, we share 20 creative ways to honor someone who has died; and in August, we discuss the effects that musical selections have on funerals. See all editorial options here.


Stories To Share


Our award-winning content engages your readers. Read some popular stories from the past month:


Born on the 4th of July

The United States of America wasn’t the only thing born July 4 … so were these notable Americans. Join us as we celebrate some of the July Fourth babies who went on to shape America. View photo gallery


10 Super-Cool Man-Movies for Father's Day

What kind of manly movies does a son queue up to watch with Dad on Father’s Day? This year, we’re suggesting 10 great man-films through history that star actors whose quintessential dude-itude wasn’t about being tough, but about being cool. Read more


Industry News 


The Society of Professional Obituary Writers Accepting Entries For The Grimmys

The Society of Professional Obituary Writers is currently accepting entries and nominations for outstanding obituary writing published in 2016-2017. Reporters and editors from all over the world may submit entries to the contest. For more information, click here.


Pew Research Center: State of the News Media: Newspaper Fact Sheet

Newspapers are a critical part of the American news landscape, but they have been hard hit as more and more Americans consume news digitally. Explore the patterns and longitudinal data about U.S. newspapers here.


Poynter: The Washington Post gets more than 1 million comments every month, so it's using artificial intelligence to tackle them.

While some publishers are shutting down their comments sections altogether, The Washington Post receives more than 1 million comments every month. So, it has begun using artificial intelligence and machine learning to moderate them. Read more

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